No Products in the Cart
From a simple idea to a brand loved by riders across America.
EuroMini Folding Bike was founded with a simple vision: to bring the European cycling lifestyle to the United States and make folding bikes accessible to everyone.
At the time, folding bicycles were largely positioned as expensive, specialty products. We believed the convenience, freedom, and versatility of a folding bike should not be limited to a small group of riders. Our goal was to create a high-quality folding bike that was practical, reliable, and affordable for the general public.
The name EuroMini reflected that original vision—“Euro” represented the European cycling lifestyle that inspired us, while “Mini” represented the compact and convenient nature of a folding bicycle.
But compact never meant limited. We wanted a small bike that could deliver a full-size riding experience.
That philosophy became our simple promise:
Mini Rides Big.
EuroMini folding bikes quickly gained popularity with U.S. consumers. When our EuroMini trademark application was put on hold, we saw an opportunity to create a stronger identity. Inspired by the idea that our bikes were “sizzling hot,” the name ZiZZO was born—short, energetic, distinctive, and memorable.
A new name. The same vision: Mini Rides Big.
ZiZZO grew rapidly in the U.S. market, becoming a #1 seller on Amazon and expanding its presence to major online retailers, including Walmart.com, Target.com, and HSN.com.
The journey continues with you.